If you want to say everything, you communicate nothing. If you want to speak to everyone, you won't interest anyone!
Successful communication requires persistence, clarity and conciseness. You have to adapt what you say to the target audience and the chosen communication channel. Being a communicator is a strategic art that you acquire with experience and that is constantly evolving.
My customers know their trade so well that they sometimes forget that their customers may not be familiar with the jargon of their profession. They sometimes omit details that are essential to a proper understanding. They can also add superfluous information that causes confusion. Does this sound familiar?
Authentic communications pay off!
Communications and marketing consulting
Communication plan
Mentoring/coaching/training internal marketing and communications teams